testimonials biography  
I have been professionally speaking for over 15 years, and my business presentations have continued to evolve over this time and yet, still maintain the same level of energy and relevance as when I first started –and do you know why? It's because business is always changing and to survive –I've had to change! My presentations keep changing because the demands on our family retail business keep changing. And we made some big changes recently…..we decided to close our long term business at Toombul!!

Read on…. because this is just another evolution of my business story which has strong appeal to any client whose conference message is…. change. For the sake of a well worn cliché, my presentations are always about ‘walking the talk'.

The internet has changed the way we do business forever and no core traditional business is safe. The music business is no exception.


By mid 2008 the winds of change were blowing for the music industry and our current business model in a high rent shopping centre was coming to an end. So we decided not to renew our lease and closed our long term business at Toombul. We relocated our now established home cinema business Electronic Interiors to a low cost, newer and larger nearby destination and transferred our traditional music business online. It took courage to make this decision after 40 years in this location however, nothing is forever, and the timing was right to separate these two divisions which would now be independently owned by my two sons.

The assets of value that enabled a successful transition were a large VIP data base and diversification into a new high tech industry, home cinema. What made this possible however was that both divisions leveraged off a strong host brand.

Recognising diversification opportunities is paramount to business longevity because there comes a time in every business when we must decide how we are valuable to our customers rather than how valuable we are. And for these two new business models the Bullseye Principle begins again.


In recent weeks you may have heard a couple of rumours surrounding Barry Bull. One is that he closing Toombul Music after 40 years and another that Barry is retiring. One one of these is true. View this article published in Music Network




Barry's Monthly Newsletter is received by over
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information business newsletter now!

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All of my experience in both my business and
personal life have been encapsulated into my
books which are available for purchase on-line.

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Barry Bull has fast become one of the country's
top business speakers where his energetic presentations share the experience of his
remarkable journey.
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Barry's own compilation CDs with hundreds
of your favourite artists and songs. Each 2-CD
set contains 44 classic cruizin’ tracks.


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To book Barry Bull for a speaking engagement
or for further information, please contact:

Mobile: 0419 331 125
Email: barry@barrybull.com

Postal Address:
Little Bull Enterprises
PO Box 787
Buddina QLD 4575

 

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