Barry Bull has devoted a career spanning over 40 years to his lifetime passion – music. At a time when most would think he would put the bull out to pasture … he wrote a best selling book A Little Bull Goes A Long Way, followed by My Little Book of Bull. Barry's new book, The Bullseye Principle was first published in 2006.
The Bullseye Principle™ - Book
To get where you want to go you need to decide what it is you want. Then develop a strategy to get it, by setting realistic goals, stretching limits, learning from mistakes, solving problems, never losing sight of your target, and having the discipline to hit it.
This is The Bullseye Principle™.
Here's what you will learn:
- To adopt Barry's famous trademark "No Is Negotiable®". Never take no for an answer.
- How to build a Vip loyalty club.
- Data base marketing
- Marketing without money
- The power of event marketing
- Brand building
- Driving sale through regular customer contact
- How to innovate-not imitate
- Managing margins and increasing profits
- Change is not a threat it's an opportunity.
- To be good, be better, to be the best.
Barry's other recommendations!
In this exclusive "fire side chat" with television and radio presenter Tony Johnston, award winning retailer, Barry Bull reveals the seven steps to to his business success; a simple targeting formula he calls "The Bullseye Principle™"
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Barry's first book A LITTLE BULL GOES A LONG WAY released September 2001 is now a widely acclaimed best selling business handbook. Business is 'only Rock'n'Roll' in Barry's Best Selling Book 'A Little Bull Goes A Long Way'
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His latest book called MY LITTLE BOOK OF BULL is an inspirational A-Z business handbook of simply the best inspirational thoughts and business insights that have served him well over his long play career - and it's FULL OF BULL!
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